Wholesale Commerce

Foundation provides the only wholesale commerce platform for wholesalers to provide an exceptional online shopping experience to their customers.

Latest Articles

Foundation Raises $3 Million to Digitize the Archaic Wholesale Business

Our Founder & CEO, Shiv Agarwal knows a thing or two about doing business online. As Founder and CEO of “headless” eCommerce platform Fabric, Agarwal’s last company went on to raise nearly $300M, reaching “Unicorn” status early last year. Now he’s back with a new online platform, this time targeting the vast layer of suppliers and wholesalers that make and distribute the products that wind up on retailers’ shelves.